Droppery now offers its own AI-generated product descriptions

The dropshipping platform Droppery has launched a new AI tool that allows retailers to automatically generate unique product descriptions based on supplier information. This means that even when multiple webshops use the same supplier, each store receives completely rewritten, brand-specific content.

Droppery connects manufacturers and suppliers with online retailers through its SaaS platform, focusing on the mid to high-end market. The software was developed to make dropshipping scalable for B2B businesses by automating integrations, inventory management, and order synchronization.

AI-powered unique content
Thanks to this latest product update, Droppery now integrates AI content generation directly into its platform. Retailers can automatically create product descriptions in their own tone of voice, perfectly aligned with their brand identity — all without needing a copywriter.

Suppliers upload their product database to Droppery once. When a retailer imports a collection, the AI generates original descriptions tailored to that retailer’s target audience. Even if multiple shops use the same data source, each will receive distinct rewritten content.

Lowering the barrier for growth and success
“We’re excited to introduce Droppery as the platform redefining the relationship between brands and retailers,” says Marco Mulder, CEO of Droppery. “Our mission is to bridge the gap between innovative brands and ambitious online retailers while lowering the barrier to growth and success.”

Droppery was founded in 2021 and currently operates in the Benelux and DACH region (Germany, Austria, Switzerland). The company recently opened its first office in Germany and plans to expand across Europe.

Publication date: August 31, 2023

https://www.ecommercenews.nl/droppery-biedt-nu-eigen-productteksten/